diff --git a/README.md b/README.md
index e223de6..4e0a0e1 100644
--- a/README.md
+++ b/README.md
@@ -5,6 +5,8 @@ to force you to write an entry.
 
 [Video](videos/002-demo.webm)
 
+![A comic with two characters. A character labeled "The program" is sitting on top of a computer monitor. A character labeled "You", looking angry, is staring up at the program. The program is saying, "Heyyy, whatcha doin'? Workin' on anything? Wanna write it dooown?](images/elevator-pitch.png)
+
 ## Output
 
 Text and timestamps of journal entries are saved in the directory `annoying_journal`,
diff --git a/images/elevator-pitch.png b/images/elevator-pitch.png
new file mode 100644
index 0000000..7b870f1
Binary files /dev/null and b/images/elevator-pitch.png differ